PAROLE MAGIQUE

Creative Direction: Marcella Franklin
Directed by: Pedro Perdigão e Hick Duarte
Photography: Patrick Villela
Edition: Lucas Guimarães and Roma
Art Direction: Raphael Tepedino
MUA: Carla Biriba
MUA Assistant: Piu
Styling: Iury Trannin
Executive Producer: Bruno Rosolem
Production: Mariana Rêgo
Production Assistant: Nina Fontenele

Soundtrack: Sun Araw & Matthewdavid - A1

+ video edition
+ lettering


— "Parole Magique" serves as a trigger to access your subconscious, achieve carnal instincts and create a real connection with the environment. The film is another support that supports the collaboration between Haight and Fila. An approximation between the sporting heritage of the Italian brand and the contemporary minimalism of the Carioca brand.